企业文化英文
【篇一:【商务英语】企业文化(中英)】
1.corporate culture 企业文化(企业个性,形成于企业生产经营实
践之中,为全体员工所认同并且遵守的、带有本组织特点的使命总之
精神价值观和经营理念,以及这些理念在生产经营实践、管理制度、
员工行为方式和企业对外形象的体现的总和。为企业灵魂,推动其发
展动力。有有形与无形之分。)
? the personality of an organization(warm, aggressive, friendly,
open, innovative, conservative, and so on.)
? guides how employees think, act and feel
is a broad term used to define the unique personality or character of a
particular company or organization, and includes such elements as core
values(核心价值观) and beliefs, corporate ethics, and rules of behavior.
2.functions of corporate culture企业文化的主要功能
three key functions are:
? provide a sense of identity for members.导向功能:对每个员工价
值取向及行为取向的导向功能
? generate commitment to the organization’s mission.凝聚功能:
一种价值观被员工所认同后产生巨大的向心力和凝聚力。
? clarify and reinforce standards of behavior. 约束功能:软约束。
产生于企业文化的氛围、群体行为准则和道德规范。
3.culture as the organization’s personality作为企业个性的文化
1) risk taking personalities喜欢冒险个性: organizations
encourage employees to take risks. (virgin group)
2) attention to detail personalities注重细节个性:organizations
focus attention on the details of the organization where they have
made quality their driving themes.
3) outcome oriented personalities注重结果的个性:organizations
focus on results in certain aspects of their business.(customer
services)
4) people orientation personalities以人为本的个性:organizations
treat employees as “family”.
5) team orientation personalities注重团队的个性:organizations
shape their cultures around the team concept.
6) aggressive personalities积极进取的个性:organizations value
aggressiveness as a major part of the way that business is done.
7) nonstable personalities不求稳的个性:companies emphasize
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